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What is Schema Markup? Search Engines work hard to understand the content of the page.  That is where Schema markup comes into play . Schema markup, also known as structured data, is  the language of search engines, using a unique semantic vocabulary . It is code used to more clearly provide information to search engines in order to understand your content. Why is schema markup important? Schema Helps Search Engines Serve Better Results While your content tells search engines what your website is about, schema markup  tells Google about the relationship between entities mentioned on your page  – for example, who the author of the article is, or what product your pages are selling. Schema markup is one of the biggest digital marketing solutions in SEO . Currently, there are many standards and schemas for marking up different types of information on web pages There are just three different encoding types of Schema Markup they are, JSON-LD, Microdata Here are the 10 most common schema mar

As most businesses know by now, Search Engine Optimization (SEO) is critical in attracting consumers to their online platforms. However, SEO is constantly changing, and you need to stay on top of the latest trends in order to ensure your content strategies are effective.  This means that if you are still relying on the same SEO tactics you’ve been using for years, it’s time that you learn the latest SEO strategies.   here is a look at the SEO trends that will have the biggest impact in 2022. 1. Artificial Intelligence Will Play a Bigger Role in SEO As artificial intelligence (AI) continues to change how people interact with content online, AI will also begin to play a key role in SEO strategy . Particularly noteworthy is Google’s AI algorithm RankBrain , as this will likely become one of the most important ranking factors for Google’s search engine results pages (SERPs) in 2022. Since Google revealed RankBrain, many businesses have wondered how this will affect SEO. How can you cater

Here are the Top Digital Marketing Trends of 2022: 1. AI in Marketing 2. Augmented Reality By the definition of Wikipedia , Augmented Reality is an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information. 3. Voice Search Optimization 4. Programmatic Advertising 5. Chatbots 6. Personalization  7. Automated & Personalised Email Marketing 8. Marketing Automation 9. Micro-Influencers 10. Video Marketing 11. YouTube Shorts   Expert Article :  Stop Words That Are Common in SEO & When You Should Use Them 12. International Ads 13. Instagram Reels 14. Shoppable Content 15. User-Generated Content 16. Influencer Marketing 17. WhatsApp Marketing 18. Geofencing (Location Based Marketing) 19. Hyper-local SEO 20. Quora Marketing 21. Content Marketing and BERT update 22. Personalised Remarketing 23. Social Media Stories 24. People Also Ask 25. Omnichannel Marketing 26. Personalized Pop-Ups 27

Here We Mention some of the Best Update Regarding SEO . Here you go : 1. Google Business Profile Made Local SEO More Convenient For Businesses When Google  rebranded Google My Business as Google Business Profile , the new moniker came with updates and new features, too. Perhaps most impactful was that business owners no longer have to dig through an app or platform to update or correct their listings. You can add or update contact information, opening hours, add images, and more right from Google Search and Google Maps. 2. Google Made It Easier To Find And Catch Up On The Latest Local News On the back of searches for [news near me]  tripling over five years  across the globe, Google added features to the local SERPs to make  local news easier to find  and create. 3. Bing Added More Visual Elements And Rich Results In March 2021,  Microsoft Bing rolled out five updates  focused on providing local searchers with a richer experience by improving the integration of visual e